Tuesday, April 1, 2008

Foundations and Corporations Jump on the Naming Bandwagon - Philanthropy.com

Foundations and Corporations Jump on the Naming Bandwagon - Philanthropy.com: "Foundations and Corporations Jump on the Naming Bandwagon

Naming rights used to be popular only with individuals, but now foundations and corporations are seeking such opportunities, said Terry Burton, a fund-raising researcher and consultant, in a presentation today at the annual conference of the Association of Fundraising Professionals."

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